Diana Pawell
Pet Friends & Rescue Redesign
Overview
I spearheaded the redesign of a local nonprofit's website. Based on stakeholder input, we focused on updating the website's broken donation flow while creating a happier, inspiring atmosphere for the user overall. Testing provided crucial insights which ultimately changed our design significantly and for the better.
Quick facts:
-
2 week timeline
-
2 team members
-
Lead UI designer: Diana Pawell (that's me!)​
-
Lead UX researcher: Manju Chawla
-
-
Resulted in a responsive web prototype & tablet/phone mockups
Process
01.
Research & Stakeholder Interviews
02.
Definition & Ideation
03.
Wireframing
04.
Mid-fi Prototype & Testing
05.
Hi-Fidelity Prototype
The Problem
Above: the current donation tab on the Pet Friends website.
“Donations are really huge for us, but our website isn’t great in that regard. Links are broken or confusing and many donors have to mail checks. I feel we’re missing out on donations that could really help us here.”
— Sara Talbot, Co-Owner at Pet Friends & Rescue
Stakeholder Interview
User Research
One of the ways in which we provide exceptional value is through the wide range of features that we offer. Our team created them to provide every customer with the best possible experience. Explore some of the main features below, and please get in touch to receive additional information.
Ideation & Design-thinking
In today’s globalized world, chances are you are interacting with people from more than just one country. This is where our multilingual functionality comes into play. Take advantage of this unique capability to expand your reach.
Wireframing & Lo-Fidelity
Our customers deserve the highest level of support, and we work tirelessly to maintain those standards. When you choose to work with our team, know that you are consistently choosing quality and excellence. Customer service is at the heart of everything that we do.
Testing & Results
We are constantly working to improve our offerings and expand upon our technological capabilities. Our expert team of professionals is passionate about developing the most advanced tech on the market. Ready to experience the future? Get in touch.
If you’d like more information about our features, get in touch today.
This is a title.
This is a paragraph area where you can add your own text. Just click “Edit Text” or double click here to add your own content and make changes to the font. It's a great place to tell a story about your business and let users know more about you.
Recommended
A title goes here. Click to edit and add your own.
This is a paragraph. Use this area to add any information you want to share with users. Just click "Edit Text" or double click here to change the text and make it your own. You can also adjust the paragraph's font, size and color so it fits your website’s theme.
​
This is a great place to tell users a story about your website and let them know more about what you offer. You may want to share information about your company's background, your team, or the services you provide. Be sure to keep the tone and voice consistent throughout the site so users become familiar with your brand.